Dr Fanny Suhendra is a design researcher and educator in Indonesia and Australia. Her primary research focuses on the relationship between graphic design and its role as a behavioural change agent in social and political campaigns. As a Chinese-Indonesian designer educated in the West, she notices that hegemonic Western view remained the primary source for design education and practice, which present the current issue for lack of communication design identity and ownership in non-Western communities. The effort to break the exclusivity and niche perspective around communication design informed her teaching, research and practice, ensuring that empathetic practice and user/student-centred approach is used to develop methodology and pedagogy. Fanny graduated from Swinburne University of Technology in 2021, her thesis focusing on communication design’s role through comparative case studies on Indonesian political and social marketing campaigns and is currently working in Swinburne University of Technology as a communication design lecturer and researcher.